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About Us

LU – a young Ukrainian brand of conceptual women's clothing.

Date of Birth: 1.09.2022

THE NAME: WHY THIS ONE?

LU is an abbreviated form of the word “moon” (Luna). We wanted a name that is easy to pronounce while retaining an association with the moon and a touch of mystery.

The moon is a symbol of femininity. It possesses a mysterious, powerful, yet very light and pleasant energy.

THE MEANING OF LU:

We create clothing that is more than just style.

Every LU piece is a symbol of transformation and energy, capable of influencing your mood, self-perception, and even programming reality for desired outcomes.

Through the symbolism of the moon, which unveils the power of feminine energy, and hidden affirmations in our designs, we help women fill up from within so they can radiate beauty, confidence, and harmony outward.

LU is the magic that becomes a part of your life. It all begins with clothing.

THE MISSION OF LU:

To help women unveil their unique energy and femininity through clothing imbued with symbolic meaning.

LU serves as a tool for supporting inner harmony, inspiration, and the unlocking of potential.

Nourish from within – radiate outward!